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5 Traits That Make a Great Community Manager

[Ayin is our resident Community Manager whose daily tasks include immersing herself some of our clients’ Twitter and Facebook accounts, and eavesdropping on what everyone’s talking about, all day...

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3 Actionable Outreach Strategies to Drive High Quality Links

Let’s cut to the chase. SEO doesn’t work the same way. Nope, not by running article submission campaigns, social bookmarking, building blog networks and ScrapeBox-ing the hell out of blog comments for...

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5 Common Pitfalls of Content Marketing and How to Avoid Them

Content Marketing has become tougher than ever, with 88% of B2B companies claim to implement Content Marketing this year. The fact of the matter is, Content Marketing can make you or break you. It can...

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Content Marketing Trends to Take Note of This 2016

Content Marketing continues to be a major player in B2B marketing, with 88% of organizations claiming to use content marketing as part of their marketing strategy, according to Content Marketing...

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6 Old School Content Marketing Tactics You Have to Stop Doing Already

In the recent B2B Content Marketing Report by CMI, it’s no surprise that 88% of the companies surveyed implemented Content Marketing in 2015. What’s surprising is how only 30% (down from 38% in 2014)...

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Top Content Marketing Blogs to Bookmark this 2016

The best way to learn Content Marketing is to read, read, read. In the same way, the best way to improve your content creation skills is to read, read, read. This is why we invest a lot of time reading...

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Link Roundup: B2B Content Marketing, Work that Matters, and Best Year Ever

The first month of the year is always challenging. Two things that can happen: (1) You feel completely refreshed from the holiday break and pumped up to start the year or (2) You feel stuck in the past...

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7 Ways to Maximize Social Media’s Full Potential this 2016

There’s no denying it. Social Media is part of our everyday life, as consumers, marketers, and social beings. Whatever the niche is, whether B2B or B2C, one thing is certain—we have to do social media...

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Tried and Tested Ways to Cultivate a Community and Thrive on Instagram

If you or your business are not on Instagram, what kind of rock have you been hiding under these past years? It’s time you consider getting on board (or start doing it right!). Here are some reasons...

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What’s Up in Facebook Marketing and How to Get Your Game On

Facebook has evolved so much since it launched in 2004. Many of us are witnesses to the growth of this highly controversial and widely popular social media network, including the various changes to its...

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